Craft Beer Boom!

Market NewsPress Friday October 18th, 2019

KIRIN BREWERY and SAPPORO BREWERIES are expanding the craft beer business. KIRIN has increased the number of stores introducing a server for craft beer for restaurants. SAPPORO commercialized craft beer planned by general consumers and began selling it on the Internet this September. The beer market is shrinking, but craft beer is becoming more popular because preferences are diversifying.